This cold pressed olive oil by Nature's Absolutes is highly coveted for its deeply moisturizing and anti-aging properties. It is versatile and rich in nutrients essential for the skin and hair, making it a valuable addition to your daily beauty routine. When massaged into the hair, it soothes a the scalp. It also moisturizes hair, making it radiant, healthy and strong. Olive oil is easily absorbed, making it a very good moisturizer for the face and body as it hydrates the skin and makes it supple and smooth. The nutrient rich oil is also highly effective in reducing signs of aging, especially when applied under the eyes or massaged into the face. It deeply penetrates the skin to remove impurities, making it a great face cleanser and make up remover. It makes the hair on eyebrows and eyelashes, dark and strong, preventing them from thinning or falling out. Olive oil is also very useful in cuticle care and keeps them nourished, giving them a healthy shine. Olive oil, being a carrier/base oil can be easily blended with other carrier as well as essential oils so that it can be effectively used for body and hair massages as well as in aromatherapy.